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Folsom / American River Canyon North Market Update - March 2015

Folsom            

Property Sales:
 March property sales were 75, down - 19.3% from 88 in March of 2014, and 14.5% higher than the 62 sales last month.
  March 2015 sales were at their lowest level as compared to March of 2014 and 2013.
  March YTD sales of 181 are running -9% behind last year's year-to-date sales of 199..

Prices:
  The Median Sales Price in March was $433,000, up 8.3% from $400,000 in March of 2014 and up 1.2% from $428,000 last month.
  The Average Sales Price in March was $446,495, up 9.2% from $408,766 in March 2014 and up 3.5%  from $431,446 last month.
  The March ASP was at it's highest level as compared to March 2014 and 2013.

Inventory & Month's Supply of Inventory:
  The total inventory of properties available for sale as of March was 134, down -11.3.% from 151 last month and down -29.5% from 190 in March of last year.
  Currently, there is a 1.9 month supply of inventory.

Average Dollar Per Square Foot - Sold Homes:
                   2015                   2014                    2013              
Jan             $210                    $193             
Feb              212                      217                     
March          215                     209                    
April                                         206                      178
May                                         220                      195
June                                        211                      198
July                                         211                      166
Aug                                         218                       211
Sept                                        215                       211
Oct                                         213                       211
Nov                                        216                       203               
Dec                                        210                       201 
     
Stats for March 2015:
  Properties for Sale w/o Short Sale Contingent:              138     $148,800   - $1,190,000
    (153 in March 2014)
  Short Sale Contingent / Pending Lender Approval:         17      $309,000  -  $  750,000
    (28 in March 2014)
  Pending Sales:                                                                   129      $159,000  -  $  989,000
    (137 in March 2014)
  Sold in March 2015                                                              75      $134,900  -  $  975,000
    (83 in March 2014)

March Sold Homes by # of Units Per Price Bracket:
   $100,000's - 1          $200,000's - 10        $300,000's - 14
   $400,000's - 29        $500,000's - 14        $600,000's - 4
   $700,000's - 2          $800,000's - 0          $900,000+ - 1

FOLSOM MARKET REPORT

American River Canyon North
Property Sales:   4 Total - Up 1 from 3 in February
    145 ARC Dr            2943 sf  / 4 bed  / 2.5 bath /         / 2 story  / yb 1988     $550,000
    147 Tomlinson        3186 sf / 4 bed  / 3.5 bath /         / 2 story  / yb  1990      575,000
    137 Cascade Falls  2606 sf / 3-4 bed / 2 bath / pool / 1 story  /  yb  1988      595,000
    346 Canyon Falls   4138 sf  /  5 bed / 3 bath  /           /  2 story  / yb 1990      699,000
  
Prices - Average Sales Price / Dollar Per Square Foot:
                      2015                          2014                           2013                            
Jan           $729,100 / $194         $545,000 / $176      
Feb             668,333 /  192           637,500 /   212       
March         604,750 /  191           709,995 /   187        
April                                              654,098 /   180        601,475 /   168
May                                              765,000 /   172        655,000 /   168
June                                              629,125 /   206       622,750 /   187
July                                               633,725 /   173        644,800 /   168
Aug                                               643,250 /   182        561,250 /   202
Sept                                              680,000 /   206        639,500 /   158
OCT                                              660,833 /   179        575,000 /   168
Nov                                                 no sales                 517,400/    140              
Dec                                                 no sales                     no sales                 

Pending Sales:   9 total - Up 3 from 6 in February
   136 Cascade F    3438 sf / 5 bed / 4 bath    / pool / 2 story / yb 1988       585,000  Short Sale
   105 Hinkle Ct       3120 sf / 4 bed  / 3.5 bath /       / 1 story / yb  1989       624,500
    266 ARC Dr        2775 sf / 4 bed  / 2.5 bath / pool / 1 story / yb 1995      629,000
   168 Temperance 3578 sf / 5 bed / 3.5 bath / pool / 2 story / yb  2005      669,900  Short Sale
   136 Tomlinson     4690 sf / 4 bed / 4 bath   / pool /  3 story / yb 1991       697,888
    252 ARC Dr        3223 sf  /4-5 bed / 3 bath / pool  / 2 story /yb 2000       719,000    328 Canyon F    4610 sf / 5 bed / 5 bath    / pool / 2 story / yb 1997        724,900
    158 Red Ridge   4944 sf / 5 bed / 5 bath  /  pool / 2 story / yb 2006         750,000  Short Sale
     280 Alpine Falls 3506 sf / 5 bed / 3 bath  /         / 1 story / yb 2015         799,000  New Home    
Available Inventory:   10 total - Up 1 from 9 in February 
  Use the ARC North Market Report link below to view properties
ARCN NARKET REPORT
Please visit my website RobinKaplan.com to search for properties, use mortgage calculators, tons of Seller & Buyer information, Market Updates, plus much, much more!

How To Price Your Home for Market


How to price your home – one of the most important issues you will face.  Pricing will determine, among other things:
  • How quickly your home sells
  • How attractive your home will be to buyers
  • How you will reach your financial goals regarding the transactions
Unless there are extenuating circumstances, such as your property’s being located in a high-risk, undesirable or unusual area, the listing price of your home will set the tone for your entire transaction.
That’s why my expertise and knowledge of your local marketplace is so helpful. I will gather statistics that quantify the prices of comparable homes in your neighborhood:
  • That have sold
  • That have not sold
  • That are pending
  • That currently are on the market
I will compare aspects of those homes against the unique features of yours. I will also analyze market conditions, the availability of mortgage funds, neighborhood reputation and characteristics, among other considerations, to create a Comparative Market Analysis (CMA). The CMA provides objective information that will enable us to make an educated, informed pricing decision designed to yield a speedy sale for the most advantageous price possible.
Philosophically speaking, put yourself in a potential buyer’s shoes when considering pricing. Buyers’ main considerations will be location, age of property, its condition and style and of course, price. Thinking objectively about these matters will help you and me determine a price based on fair market value -- what your house is worth in the current market, not the amount you or your buyers would like it to be.
Other key aspects to consider include the following:
How soon do I want to sell my property?
Statistics show the narrower the gap between the asking price and my estimate of value, the sooner an offer will come in.
How does my home compare to others in the area?
As a real estate professional, I have access to details about current listed and sold properties through the Multiple Listing Service. You will be able to see how much competition there is and what effect market conditions have had in your area. You can then determine your price by analyzing homes comparable to yours in age, size, condition and location.
What are buyers willing to offer?
Buyers are interested in your home’s comparable worth, not what you might need to get out of the property. The buyer’s perception of the value of your home will not be altered by the cost of your next home, your need to pay off an existing mortgage, or your hope for a dollar-for-dollar return on home improvements. Remember that sellers and Realtors© are not appraisers...buyers are. In the end, it is the buyer's evaluation that matters. Buyers make their assessments by comparing your property with others that offer similar features and are in a similar condition to yours.
Is there any harm in overpricing property, then dropping the price if it doesn’t sell?
Yes. To effectively price your home, you must establish a solid correlation between the asking price and the fair market value. A realistic asking price will result in a fast, lucrative sale. If your price is out of sync with the market, you’re likely to turn off a large group of potential buyers. Contrary to popular belief, a buyer usually makes an offer on a fairly priced property before making a lower offer on a listing that is seen as overpriced. Also, overpricing your home often helps sell your neighbor's home faster than yours.
But my house is worth so much more...
Emotion and pride should have no place in the pricing process. Sellers speak of value, amount invested and what they can afford "to take." Buyers consider only price, condition and other properties offered.
Should I leave room for negotiating?
Experience has shown that the closer your listing price is to the supporting comparable sales data, the greater your chances for a quick sale at or near your asking price. As a result, we recommend pricing as close to that figure as possible. If you list your home at an unreasonably high price and receive a full-priced offer, the price will be tested during the appraisal and lending process. As a result, it’s important to price your property at something statistics and the experience of the local brokers can justify. In fact, agents will miss showing your property to potentially qualified buyers simply because, at face value, your property is out of their clients' price range.

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